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Comparison · updated September 2026

Coachway alternative: Coachplan vs Coachway

Coachway and Coachplan have a lot in common: both are run from Denmark and both include every feature on every plan. The real difference is how the price scales. Coachway charges per client; Coachplan has fixed plans.

In short

Coachway is a strong platform, especially for nutrition-heavy coaching and for clients who want their app in another language. Its pricing is simple: €69 (about $78) a month for up to five clients, then €9 (about $10) for every client after that, plus a 2.4% fee on payments through Coachway. With a small roster that's easy to live with. At 30 clients it's €294 (about $334) a month. Coachplan has fixed plans by client count with no per-client fee, and programs, meal plans, payments, check-ins, program sales and the client app with your logo and colors are on every plan.

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30-day free trial · no credit card · no lock-in

Coachplan dashboard: invite a client, create a program or course, and see today's top tasks in one place

At 30 clients

Save approx. $264/mo

Coachway's €69 (about $78) for 5 clients + €9 (about $10) per extra client, converted to USD, vs Coachplan's fixed plan. Coachway's 2.4% payment fee not counted.

Pricing model

Fixed vs per client

Coachplan has one fixed price per plan. Coachway adds €9 (about $10) a month for every client above five.

Free trial

30 vs 14 days

Coachplan's trial needs no card. Coachway asks for a card up front.

Nutrition & languages

Coachway wins

3,900+ ingredients, 1,100+ recipes and a client app in six languages.

Coachplan vs Coachway: two Danish-built platforms, two pricing models.

Where each platform wins, point by point, including where Coachway is stronger.

01

Price as your roster grows

Coachplan wins

Coachplan

One fixed price per plan with every core feature included. Adding a client within your plan costs nothing extra.

Coachway

€69/mo (about $78) for up to 5 clients, then €9 (about $10) per additional client per month. Every feature is included, with no tiers or upsells.

Verdict: Both include every feature, which is simple and fair. The difference is the per-client fee: at 30 clients Coachway costs €294 (about $334) a month, and each new client adds another €9.

See Coachplan pricing →
02

Program building

Close call

Coachplan

Template-based builder with a 1,200+ exercise library (with GIFs), supersets, % of 1RM and alternative exercises. Add your own exercises with video. An 8-week program from a template usually takes minutes.

Coachway

A workout builder with an exercise library, plus a "Power Panel" inbox that puts every client on one screen.

Verdict: Close. Both build professional programs quickly. Choose on workflow and how it feels in the trial.

See the workout builder →
03

Nutrition and meal plans

Coachway wins

Coachplan

Meal plans with automatic macro calculation and a recipe library, on every plan. AI can suggest a first draft you adjust.

Coachway

3,900+ ingredients and 1,100+ recipes, drag-and-drop planning, and recipes that scale automatically to the macro split you set.

Verdict: Credit where it's due: nutrition is Coachway's home ground. If detailed meal plans are the core of your coaching, their built-in recipe library gives them the edge.

See meal planning →
04

Branded client app

Close call

Coachplan

Your logo, colors and welcome text in the client app on every plan. It's a web app clients install from the browser, so there's no app-store step.

Coachway

Logo, colors and a cover photo in the client app as standard, on iOS and Android, in six languages. A standalone app under your own app-store listing is a separate paid option.

Verdict: Both put your brand in front of clients on every plan. If your clients prefer Danish, Norwegian, Swedish, Finnish or German in their app, Coachway covers that today.

See the client app →
05

Taking client payments

Close call

Coachplan

Monthly client payments through Stripe on every plan. If you sell programs through Coachplan, a platform fee applies per sale on top of Stripe's processing fee.

Coachway

Payments settle in your own Stripe account. A 2.4% platform fee applies to each transaction through Coachway payments.

Verdict: Both run on Stripe and both charge a platform fee in some cases. Check how each fee applies to the way you bill your clients.

See payments →
06

Selling programs and leads

Close call

Coachplan

Sell programs online with Stripe: a purchase creates the client automatically with their content ready. A shareable lead page turns an enquiry into a client with one form.

Coachway

Lead management, subscriptions and planned invoices, plus automations for onboarding.

Verdict: Both cover leads and payments. If selling ready-made programs to people who aren't clients yet is part of your business, try that flow in both trials.

See how selling programs works →
07

Trying it out

Coachplan wins

Coachplan

A 30-day free trial with every feature, no credit card.

Coachway

A 14-day free trial with full access. A card is required to start.

Verdict: A small difference, but a longer trial without a card makes it easier to run both side by side with real clients before you decide.

08

Best for

Close call

Coachplan

Personal trainers and online coaches who want the whole business in one system at a fixed price that doesn't rise with every client.

Coachway

Nutrition-focused coaches who want a large built-in recipe library, and coaches whose clients want their app in a Nordic language or German.

Verdict: Meal plans at the center and clients across the Nordics? Coachway is a strong pick. Growing roster and want a price that stays put? The numbers point to Coachplan.

How switching works →

Coachway pricing vs Coachplan for a coach like you.

Coachway pricing is one plan with every feature: €69 (about $78) a month for up to five clients, then €9 (about $10) for each extra client. Drag the slider to see what Coachway vs Coachplan costs at your size.

Coachplan

Fixed price

$70 /mo

Grow · whatever your client count

≈ $264/mo less at your size

  • ✓No per-client fees
  • ✓One fixed price per plan, month to month
  • ✓Every module included, client app too

Coachway

Rises with every client

$334 /mo

Base price + €9 per extra client, converted from EUR

  • ·€69/mo (about $78) for up to 5 clients, every feature included
  • ·+€9/mo (about $10) for each additional client
  • ·2.4% fee on payments through Coachway (not counted here)

At 30 clients, Coachway's published price is €294 a month (about $334): €69 for the first five clients plus €9 for each of the other 25. Coachplan's plan for 30 clients is a fixed price with no per-client fee, so the difference widens as your roster grows.

Coachway figures from coachway.io/pricing (checked 27 Sep 2026, prices in EUR, converted to USD at about $1.136 per €1 on 26 Sep 2026). Coachway's 2.4% fee on payments through Coachway is not included, and neither is Coachplan's platform fee on program sales. Prices and exchange rates change, so always check both providers' current pricing before you decide.

See Coachplan pricing · Compare the real cost of other platforms · How switching works

Coachway details last checked September 27, 2026. Sources: Coachway pricing, Coachway payments, Coachway client app, Coachway meal planner, Coachway homepage, EUR/USD rate, 26 Sep 2026

Which one fits whom? Be honest with yourself.

We believe in Coachplan — but not that one tool fits everyone. Read both lists and see where you recognize yourself.

Best for

The coach with a growing roster who wants every core feature, including the branded client app, program sales and payments, at a fixed monthly price that doesn't climb with every new client.

Choose Coachplan if you…

  • ✓want a fixed price per plan, not €9 (about $10) more for every client you add
  • ✓are heading past a handful of clients and want the bill to stay predictable
  • ✓want to sell ready-made programs online and have the client created automatically on purchase
  • ✓want a longer trial without handing over a card

Best for

The nutrition-focused coach who wants a large built-in recipe library, or the coach whose clients want their app in Danish, Norwegian, Swedish, Finnish or German.

Choose Coachway if you…

  • ·make detailed meal plans the center of your coaching and want 1,100+ recipes built in
  • ·coach clients who want their app in a Nordic language or German
  • ·want a client app on iOS and Android rather than one installed from the browser
  • ·have a small, stable roster where the per-client fee stays low

Where are you right now? Here is what to do.

You want a predictable price

Start your trial today

One fixed monthly price, every feature included and no lock-in. You can stop at any time.

Create your free account →

You're not sure yet

Run both side by side for 30 days

Move five clients over and see the difference in practice before you cancel anything.

Start your free trial →

You want to switch without the hassle

Let us move your programs

We move your existing programs and client data over, free, so you don't start from scratch.

Ask us about switching →

Switch without downtime

We move your clients and programs — for free.

You don't have to rebuild your business from scratch. We help you move client data, programs and templates from Coachway, and your clients notice just one change: a new app with your logo.

STEP 1

You create a free account and we look at your current setup

STEP 2

We move your clients, programs and templates over, free

STEP 3

You invite your clients to the app with one link

STEP 4

You run both side by side until you're confident, then cancel the old one

FAQ: Coachplan vs Coachway

  • Yes, especially if your roster is growing and you want a fixed price. Both include every feature on every plan. Coachway charges €9 (about $10) a month for each client above five; Coachplan has fixed plans by client count with no per-client fee. Coachway is stronger on nutrition depth and client app languages.

  • As of September 2026, Coachway costs €69/mo (about $78) for up to 5 clients plus €9 (about $10) per additional client per month, with every feature included. A 2.4% platform fee applies to transactions through Coachway payments. The 14-day free trial requires a card. Check coachway.io/pricing for current prices.

  • How the price scales. Coachway adds €9 a month for every client above five, so 30 clients cost €294 (about $334) a month. Coachplan has fixed plans with no per-client fee. On features, Coachway goes deeper on nutrition and offers its client app in six languages.

  • Every vendor's comparison leans its own way, ours included. That's why we list our sources and the date we checked them, and say where Coachway is stronger. The best test is to run both trials with a few real clients and see which one fits the way you coach.

  • Yes. Coachplan is run by a European company, based in Denmark, and works the same for coaches wherever they are. Prices are in US dollars (Coachway prices in euros), every core feature is on every plan with no per-client fee, and we help you move your clients and programs over for free.

  • Yes. You invite clients to Coachplan with a link, and we help you move your programs and client data so you don't start from scratch. Many coaches run both side by side during the trial.

  • No. Every Coachplan plan is month-to-month, and you can upgrade, downgrade or cancel at any time.

Try it yourself. 30 days is enough to be sure.

No sales call, no demo booking, no credit card. Create your account, build your first program and see if it fits the way you coach.

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