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Buyer’s guide · Meal plans

Meal plan software for personal trainers and nutrition coaches

Meal plans or just macros? What to look for before you pick a tool, and what nutrition costs once it’s an add-on.

You built a client a meal plan in a spreadsheet. Then they told you they don’t eat fish, are travelling Thursday and hate oats. Forty minutes later you’re re-adding protein in column F, and you still haven’t sent it.

Meal plans take a long time to make by hand. Software should do the arithmetic and leave the judgment to you. For a tour of the features themselves, see meal planning in Coachplan; for a day in the life of a nutrition coach, see Coachplan for nutrition coaches.

First: meal plans or just macros?

It depends on the client.

  • Macros or a calorie target suit clients who already cook, like flexibility and can track. They learn more, but it’s more work for them.
  • A specific meal plan suits busy clients, beginners and anyone who says “just tell me what to eat”. Less freedom, less thinking.
  • A hybrid is common: a calorie target plus a few sample days.

Good software lets you do all three without changing tools.

A note on scope: personal trainers should stay within their qualifications and local rules on nutrition advice, and refer clients with medical conditions to a dietitian or doctor.

What to look for in meal plan software

  1. Automatic calorie and macro totals. Type grams, see the totals. If you have to add it up yourself, it isn’t meal plan software.
  2. Calorie targets. So you can see straight away whether each meal lands where it should.
  3. A food database and your own recipes. Saved recipes are what make the second plan faster than the first.
  4. Templates. Build a plan once, copy it, adjust it for the next client.
  5. A clear client view. Clients should see their meals and totals on their phone, not a PDF in their downloads folder.
  6. Daily follow-up. A way for clients to log whether they hit the target, so you know if the plan works in real life.
  7. No surprise add-on. On some platforms nutrition is a paid extra. Check before you commit.

What nutrition costs on other platforms

Read from each platform’s own pricing page on October 29, 2026, monthly billing. Coachplan’s prices include tax; the others are shown as listed.

Plan price plus the nutrition add-on, against the Coachplan plan for the same number of clients (checked October 29, 2026).
Platform and planPlan priceNutrition add-onTogetherCoachplan, nutrition included
Everfit Pro 10 (10 clients)$29Meal Plans & Recipe Books: from $39from $68Starter: $39
Everfit Pro 35 (35 clients)$75Meal Plans & Recipe Books: from $39from $114Grow: $69
Trainerize Pro 30 (30 clients)$79Advanced Nutrition: $45$124Grow: $69

Payments, automation and a branded app can be extra on those platforms too, and none of that is counted here. Coachplan takes a small fee on client payments, which the table leaves out for both sides. See the full price comparison in our personal training software pricing guide, or the side-by-side pages for Everfit, Trainerize and Coachway.

What a feature includes isn’t always clear from a pricing page, and plans differ in how many recipes, plans or clients they cover. Try each tool with a real client’s plan before deciding.

How meal plans work in Coachplan

  • Set a calorie target for each meal, and watch the plan’s totals add up as you build.
  • Calories, protein, carbs and fat are calculated from the grams you enter.
  • Food database and recipe library to build from, plus your own recipes.
  • Copy a plan to start the next client from it.
  • Scale a whole plan to a new calorie target: pick the number, check the preview and confirm. You can also fit a single meal to its own target.
  • Clients see their plan in the app, with the meals and the plan’s total calories, protein, carbs and fat.
  • Daily tracking with tasks: add a task like “Hit your calorie target?” so clients tick it off each day, and you see the answers in their task log.

Where Coachplan isn’t the strongest: if a very large built-in recipe library is the core of your offer, compare recipe counts directly. Our Coachway comparison is one example.

A worked example: a new client’s plan

Example (fictional): a new client with a 2,100 kcal target who doesn’t eat fish and has busy weekdays.

  1. Start from your “busy professional” plan and copy it.
  2. Scale the copied plan to 2,100 kcal: pick the target, check the preview and confirm.
  3. Replace the fish meals yourself with chicken or tofu recipes from your library.
  4. Choose batch-cook-friendly lunches for Monday to Thursday.
  5. Check the plan’s totals against the target and adjust portions.
  6. Add a daily “Hit your calorie target?” task and send the plan.

The second, tenth and fiftieth plan should each take less time than the one before. Pair it with a weekly check-in routine so you can see whether the plan works in real life.

Questions about meal plan software

  • The one that calculates totals for you, lets you reuse recipes and templates, shows clients a clear view of their plan, and doesn’t charge extra for nutrition you’ll use every week. Compare on those points.

  • Both. Many use a calorie target for most clients and full meal plans for those who want more structure.

  • It depends on your qualifications and local rules. Stay within your scope and refer clinical cases.

  • No. Meal plans, recipes and the calorie calculator are included on every plan.

Build your first meal plan. Free for 30 days.

Macros calculated for you, a recipe library and the client app, with meal plans on every plan.

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