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Platform

The online fitness coaching platform that runs your whole business.

Coachplan replaces the spreadsheets, PDFs, WhatsApp threads and payment reminders with one place for programs, meal plans, messages, check-ins and payments. For personal trainers, online coaches, physios and nutrition coaches.

No credit card · no lock-in · free help getting set up

Coachplan dashboard: quick actions, today's top tasks and the clients who need your attention

100+

Active coaches

personal trainers, online coaches and clinics run their business in Coachplan.

1,200+

Exercises with GIF demos

ready to drag into a program, plus your own exercises with video.

30+

Features on every plan

from programs and meal plans to check-ins, payments and program sales.

30

Day free trial

with full access to every feature. No credit card needed.

Coach count from the Coachplan platform, 2026.

The problem

Your business runs on five tools that don’t talk to each other.

Programs live in a spreadsheet. Meal plans in a Word doc. Messages in WhatsApp. Payments get chased by hand. Notes sit in a notebook. Every new client widens the gaps, and you’re the one holding it all together every week.

You’re not the problem. None of these tools were built to work together.

Excel & Google SheetsPrograms
Word & PDFMeal plans
WhatsApp & InstagramMessages
Manual invoices & bank transfersPayments
Notebook & DriveNotes and measurements
CoachplanAll of the above, in one place

How coaches use it

One client, start to finish — from lead to renewal.

It’s the same journey whether you train clients in person, coach online or run a clinic. The difference is you never switch tools along the way.

  1. A lead finds you

    You share your lead page link on Instagram or in a referral. The lead answers your questions and lands in your inbox. Turning them into a client takes one form.

  2. Onboarding follows a plan

    The welcome email goes out automatically. Assign the onboarding course you built once, and its questionnaire, tasks and first program release day by day. No starting from scratch.

  3. The program comes from a template

    Pick a template, adjust it to the client in a few minutes and assign it. Exercise demos and the meal plan go with it.

  4. The client trains in your app

    Workouts, meal plan, training log, measurements and messages sit together in an app with your logo, so clients stay on track between sessions.

  5. Check-ins and payments repeat

    Recurring check-in tasks and questionnaires come in, the subscription renews each month through Stripe, and you can see at a glance who needs a nudge.

  6. You spent your time coaching. Not moving data between five apps.

A converted lead in Coachplan: the lead is now a client, with a link straight to their client profile

What’s included

Everything you do for clients — and what each part changes in your week.

30+ features in one place. Every feature is included on every plan. No extra fees per client or per module.

Workout programs

Build an 8-week program in minutes

Build week one, copy the rest. Pick from 1,200+ exercises with GIF demos, add supersets and your own exercise videos. Save anything as a template.

Less time on every new program

Read more →

Meal plans

Send the meal plan the same day

Macro calculations, a food database and a recipe library. Changes show up in the client’s app right away.

From hours in Word to minutes

Read more →

Client app

Give your coaching a professional home

A client app with your logo and colors. Workouts, meal plan, log, photos and chat in one place. Clients install it from the browser, no app store needed.

Clients who stay engaged for longer

Read more →

Client management

Keep every client organized in one place

One overview with onboarding, sign-up links, filters, tags and private notes on every client.

No client slips through the cracks

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Messaging

Keep every client conversation in one place

Messages sit on the client profile next to their program and history, not scattered across your private DMs.

No lost context, no forgotten replies

Check-ins

Get updates without chasing them

Set up recurring check-in tasks with photos and reminders, and send questionnaires on the days you choose.

Spot clients drifting before they cancel

Read more →

Progress tracking

See who’s making progress, and who needs support

Weight, body measurements and progress photos on every client, with charts over time and photos side by side.

Proof of progress you can show clients

Read more →

Payments

Stop chasing payments by hand

Subscriptions, one-off purchases and receipts in one place through Stripe, so you’re not chasing money every month.

Fewer awkward payment reminders

Read more →

Courses & automation

Set up onboarding once

Lay out programs, tasks and questionnaires on a timeline. Each step releases on the day you set, and you reuse the course for every new client.

A new client takes minutes, not an evening

Read more →

Lead page

Turn Instagram DMs into clients

Share one link. Leads answer your questions and wait in your inbox, ready to become a client with one form.

Fewer leads lost in your inbox

Sell programs & store page

Sell programs without building an online shop

Put a price on a program or course and share your checkout link, or list everything on your own store page. When someone buys, they’re created as a client automatically.

New income without an online shop

Read more →

Teams

Grow from solo coach to a team

Add team members as admins or coaches. Share clients, templates and programs across the team.

Grow without losing the overview

Also in Coachplan

Patchwork setup vs. Coachplan

Same tasks. A very different week.

TaskPatchwork setupCoachplan
New program for a clientHours in a spreadsheetMinutes from a template
Meal planPDF by email, new file for every changeUpdates live in the app
Client messagesWhatsApp, Instagram and textOn the client profile
Client progressScreenshots and memoryTraining log, measurements and photos
Onboarding a new clientEmails and manual setupA course you built once
New leadsTypeform plus manual entryLead page → client with one form
Selling programsOnline shop or manual invoicingCheckout link, client created automatically
Monthly paymentsManual reminder every monthSubscriptions in one place
Several coaches / a teamShared logins and filesRoles and shared templates
The client experienceA PDF and a chat threadAn app with your logo and colors

Coming from another platform? Compare: Trainerize · Everfit · TrueCoach · My PT Hub · PT Distinction · Coachway · All comparisons — and we’ll move your clients and programs for you.

Built for every kind of coach

One coaching platform — very different workdays.

See how Coachplan fits your work, with the workflows and questions of people who coach like you.

Questions about the coaching platform

  • It brings together the client work that usually lives in spreadsheets, documents, messaging apps and payment tools. In Coachplan, programs, meal plans, measurements, check-ins, messages, payments and the client app are one system, with one profile per client.

  • More than 30: a workout builder and exercise library, meal plans with macro calculations, a client app with your branding, messaging, check-ins and progress tracking, courses and automation, a lead page, program sales and a store page, payments and teams. Every feature is included on every plan.

  • Yes. Workout programs, meal plans, the client app, courses, the lead page and payments are on every plan. Plans differ by the number of active clients and coaches, not by features.

  • Each plan has one fixed monthly price, and there’s no fee per extra client. The client app and all core features are included. See the pricing page for current plans, and try it free for 30 days without a credit card.

  • Most coaches are up and running the same day. Create your profile, build your first program and invite clients with a link. We’re happy to help you get set up.

  • Yes. The client app uses your logo, your colors and your welcome message, so clients see your coaching business front and center. Clients install it straight from the browser on iPhone or Android, and it’s included on every plan.

  • Yes. In-person clients get their program, training log and messages in the app between sessions. Online clients can be coached fully remotely with check-ins, video and chat.

  • Yes. Add more coaches, split clients between them and share templates, while you keep the overview of the whole business.

  • Yes. We move your clients and programs for you, free of charge, so you can switch without rebuilding everything. See how switching works on our switch page.

  • No. Every plan is month to month, and you can upgrade, downgrade or cancel at any time.

Bring your business together — and get your week back

Try the whole platform free for 30 days. Every feature is there from day one, including your branded client app.

Start your 30-day free trial

No credit card · no per-client fees · cancel anytime